First Speakers Announced for Loyalty Expo 2018
CINCINNATI, Jan. 19, 2018 /PRNewswire/ — Loyalty Expo, the premier conference in the customer loyalty space, is returning to the Caribe Royale in beautiful Orlando, Florida on May 15-17. Loyalty360, the association for customer loyalty and host of Loyalty Expo, is proud to announce the first set of speakers to be featured at this year’s conference:
- Jim Lyski, Chief Marketing Officer, CarMax. For more than 20 years, Jim has led brand management, marketing strategy and enterprise analytics for national consumer and B2B brands. With a focus on product development and innovation, Jim has successfully led several companies through digital transformation initiatives. In 2017, Jim was recognized as one of the top 50 CMOs in retail by Hot Topics and Syniverse. During Loyalty Expo, Jim will detail how CarMax is personalizing the customer journey to meet their customers – whenever and wherever they want to shop.
- Brian Popelka, Senior VP of Customer and Partner Care, Overstock.com. From its humble beginnings in 1999, Overstock.com has grown into a giant in the industry, and a textbook case study in how to navigate an increasingly challenging e-commerce market.
- Maureen Sigliano, VP of Global Loyalty Development & CRM, Western Union. As a leader in financial services, Western Union has proven time and time again that it is nearly unmatched in its ability to evolve around industry changes that have occurred over its more than 150 years in business.
“Loyalty Expo has always been defined by its top-tier speakers, and this year will undoubtedly carry on this tradition,” said Mark Johnson, CEO of Loyalty360. “These three speakers represent expertise across a wide range of industries, and we look forward to announcing the rest of the speaker lineup in the weeks to come.”
Stay tuned for additional speaker announcements as May 15th approaches. For more information on how to register as an attendee for Loyalty Expo 2018, please visit this link.
Loyalty360 is an unbiased, objective, and market-driven association for customer loyalty, which seeks to enable and encourage dialogue among industry leaders. Through a unique blend of content, collaboration, and diverse learning opportunities, we’ve created a network of brands and technology providers that represent some of the best voices that the customer loyalty industry has to offer.
About Loyalty Expo
Loyalty Expo is a true Voice of the Customer-driven, best practice-focused customer loyalty and reward conference. By attending, you’ll have the opportunity to network with hundreds of your fellow marketers and hear how they are reaching their customer relationship-building goals. Market leaders will be sharing their experiences and insights on customer retention strategies and trends. Attendees will leave Loyalty Expo with an understanding of new research, technologies and solutions to aid their organizations on the customer loyalty journey.
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